“Sustainable Communication” for the Klimatrådet
How can a communication campaign be carried out in a sustainable way, implementable by all members of the Klimatrådet? And what is necessary for effective collaboration? These are some of the questions that Katharina and Nadine, students of Sustainable Communication at Jönköping University, deal with in their internship project.
Hej! My name is Katharina, I am 25 years old and from Austria. There, I did my Bachelor’s in Media- and Communications Consulting.
Hej! My name is Nadine, I am 25 years old and from Germany. After finishing my Bachelor’s in Media Management, I worked for two years in the area of Marketing and Design.
Our project: A collaborative strategy for sustainable communication
In August 2020, we started the Master studies “Sustainable Communication” in beautiful Jönköping. We chose this program, because we want to create real change, away from profit-oriented marketing.
Real change asks for collaborative approaches – which the Climate Council stands for. Though, collaboration often comes with different obstacles.
This is where we come in: We plan to do our internship from March 2021 with the Klimatrådet and want to create a communication strategy for a campaign around the topic of “Food diversity and food waste”, that can (and wants to) be implemented by ALL the members of the council.
We are very much looking forward to this project!
Interested in knowing more?
Want to know more about the program? You´ll find everything here >>